Oh, they don't have to. I mean, the time will come when they are like "LOOK! We took a poll and people are 7-to-1 AGAINST businesses that push a homosexual agenda! Look right here! We have a POLL!"
Neverminding the fact that A) the poll question and it's lead-up paragraph are so biased as to be laughable and B) the sampling population is "people who visit the AFA website."
I'd hate to see the results if some "outsider" *HADN'T* seen it and brought other people around.
I think it's telling that even when I was a good little line-toeing church boy growing up in the conservative Deep South... I STILL hated the AFA.
*nod* They don't, indeed, and yet, I wouldn't bet on it being technically correct, either - if the poll gets sweeped up by liberal populations outraged with the blatant bias and the conservative folk find it just another blah poll, they could find themselves in an embarrassing situation.